Rob Dersley

Managing Director

Rob began his career as a TV journalist. His first job involved getting up in the middle of the night for BBC Breakfast; he then moved to Sky News and Five News where he became a programme editor, outputting live shows from the gallery each day. During his time at Five, Rob made a number of current affairs documentaries and got the bug for scripting and editing long-form shows.

His last day in news was the Royal Wedding of 2011. Four weeks later, he was introduced to a certain Richard Farmbrough and the rest is history. Rob has written, produced and directed pretty much every one of Reef's successful returning formats including Penelope Keith's Hidden Villages (Channel 4), and he's series and executive produced both French Collection (Channel 4)  and Put Your Money Where Your Mouth Is (BBC One). Away from Reef, Rob's credits include the first series of the ground-breaking fixed rig Inside The Ambulance.

In November 2016, Rob decided to switch from the editorial side of television to business affairs and joined Reef's management team as Director of Production. He became Managing Director in February 2018. He's responsible for all day-to-day operations; it's a job that appeals to his previously secret love of spreadsheets and admin! Away from work, Rob spends his time dragging his kids out for long walks – and is usually training for a half-marathon.



Lucy Underwood

Head of Production

Lucy started her a career as a Production Secretary and then Production Coordinator working across a range of genres including daytime, factual, live studio and documentaries.  Joining Reef TV in 2008 as a coordinator Lucy moved up to production management and has managed much of Reef’s popular factual output including Put Your Money Where Your Mouth Is (BBC One), Chefs: Put Your Menu Where Your Mouth Is (BBC One) and Sarah Beeny’s Selling Houses (Channel 4).  As a Production Manager both at Reef and other independent production companies Lucy has delivered over 150 hours of television and has considerable experience of high volume, fast turnaround series.

Returning to Reef in 2013 as Unit Manager and now Head of Production Lucy is responsible for the smooth running of the company’s productions on a day to day basis with a particular focus on the company's features and formats output and is a member of the Reef Management Team.


Rachel Platt

Head of Features and Formats

Rachel has worked with Reef since 2012 as an Executive Producer before becoming Head of Features in 2016. Formally a print journalist, Rachel started her TV career in live television, working her way from researcher to gallery producer on the long-running BBC One daytime show City Hospital. Next came a stint in Bristol with RDF West making the first two series of the hugely popular ITV format Dickinson’s Real Deal. And so a love of formats was born – particularly first series. Fast forward a few years and her credits include Village of the Year and French Collection (Channel 4), Great Interior Design Challenge (BBC Two), Selling Houses (More 4), Getting The Builders In and Put Your Money Where Your Mouth Is (BBC One), and Paul Hollywood’s City Bakes (Scripps).


Ann Walsh

Head of Development

Since joining Reef from Maverick TV Ann has focussed her energies on getting returnable factual series commissioned from a variety of broadcasters. To that end she and the development team have built shows around great TV talent like Sarah Beeny, John Sergeant and Penelope Keith - and won business with a range of titles including: Britain’s First Photo Album (BBC Two); Selling Houses with Amanda Lamb (More 4); French Collection (Channel 4) and Penelope Keith’s Hidden Villages (More 4). Her diverse production credits include news, current affairs, documentary series and popular factual formats.


Dom James

Head of Zinc Media Post Production

Dom joined Reef in 2008 after completing a degree in Media Production at Lincoln University. Initially starting out as an edit assistant, he worked his way up to staff editor and has worked on a wide variety of shows for Reef.

As well as editing, Dom is responsible for all technical aspects of Reef’s post-production department and works closely with other editors and the edit assistants to keep Reef up to date with current technologies.